HTML/metadata

The web language HTML (HyperText Markup Language) documentation

Looking to hire an SEO? click here.

Open Graph protocol

Open Graph protocol (OG) tags control how a page is presented when shared on social media — Facebook, LinkedIn, WhatsApp, etc. When a URL is posted on a social platform, the preview that appears with a title, image, and description is Open Graph at [...] Read more

4 min

"Alt" attribute (image alt text)

Alt text (short for "alternative text") is a written description of an image embedded in a page's HTML. It lives inside the <img> tag's alt attribute and serves multiple purposes: accessibility, SEO, and graceful fallback when an image fails [...] Read more

2 min

Metadata, and metadata directives

Metadata is information about a page rather than the page's visible content. Directives are specific instructions to crawlers and browsers about how to handle that page. Both live in the <head> of an HTML document (or in HTTP response headers [...] Read more

5 min

HTML markup

HTML (HyperText Markup Language) is the foundational language of the web. It's how every web page describes its content and structure to browsers, search engines, and AI crawlers. "Markup" refers to the tags — <p>, <h1>, <a>, [...] Read more

4 min