Posted March 19th, 2009.

This is a single page flyer I designed for some recent local self promotion. Small batches of each where printed in 4 different colours to appeal to different targets, and printed in 2 colours on 300gsm stock with a satin varnish. Continue reading...
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Posted March 14th, 2009.

Have you ever had something printed only to find the final product isn’t quite the colour you expected? A likely cause is the paper used.
Different stocks produce different colours when using the exact same colour ink. If you’re familiar with Pantone colours at all you’ve probably noticed there are seemingly multiple instances of the same colour. 200u, 200m, 200c etc.
On screen these all look the same, on paper these colours will be printed on un-coated, matte and coated stock respectively and produce variations of colours despite the exact same ink being used. This is due to the different absorbent properties of the stock. Continue reading...
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Posted March 11th, 2009.

Star Paper in Northern Sydney specializes in small quantity paper orders perfect for those with small runs or without the accounts sometimes required by larger vendors.
As part of their new corporate identity the above logo was developed. Proprietor Aaron already had his heart set on blue which wasn’t a bad choice, the last requirements being a single colour logo simple enough to be reproduced on a wide variety of substrates. Continue reading...
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Posted March 2nd, 2009.

Is it just me, or are vodka bottles nearly always the best looking bottles on the shop shelves? Starting with the above pictured Samurai Vodka here’s a modest collection of great vodka bottle/package designs. Continue reading...
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Posted February 26th, 2009.

Well it’s that time again, Pepsi seem set to roll out yet another re-brand in response to the economic slowdown continuing “to pressure the North American liquid refreshment beverage category.”
I think that means fizzy drinks… and of course the re-brand has nothing to do with trying to top Coca-Cola’s latest efforts… Continue reading...
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