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Welcome to my design portfolio and blog

I'm a graphic designer from Melbourne with a passion for logo design, brand identity, web and print, working worldwide.

I'm currently available for hire, so feel free to get in touch.

Logo design for Donaldson’s Jewellers

Posted January 16th, 2009.

jewellery logo design

Donaldson’s Jewellers in Coughs Harbour specialises in dress and engagement rings. As part of an overall business revamp, Cheryl and John had me design their new logo and business card.

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Interview with Paul Rand

Posted January 15th, 2009.

In this half hour interview by Miggs B, legendary logo designer Paul Rand gives us a little insight into his philosophy on graphic design and the importance of the industry. We’re also shown a fraction of the development of some of his most iconic logo designs such as the IBM and Westinghouse logos.

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What is “spec” work

Posted January 4th, 2009.

“Spec” is short for work done on a speculative basis. Work done without compensation, for the client’s speculation. Imagine these scenarios: You visit a restaurant and tell the waiter “I don’t know what I want, but I’ll know it when I taste it. Bring me half a dozen dishes and I’ll pay for the one [...]

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Ban comic sans

Posted January 3rd, 2009.

This is a short documentary on the widely (overly) used font comic sans by Sam and Anita over at Vimeo. In 1995 designer Vincent Connare was shocked to see the font Times New Roman used in a cartoon speech bubble. Knowing he could design a more appropriate font, Connare turned to his comic books for [...]

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First impressions count

Posted December 31st, 2008.

This is a clever little advertisement on how important first impressions are, courtesy of Tide to go. That first cup of coffee in the morning is usually the hurdle for me, if I can get through it without spilling it all over myself I know I’m safe for the day.

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Clever poster cutouts

Posted December 25th, 2008.

This is a pair of clever advertisements from the Suicide prevention centre for there “help yourself campaign”. It’s a pity the cutout will no doubt be torn down by the first person who passes it.

Continue reading Clever poster cutouts

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© 2007 - 2010 Andrew Keir. Graphic designer specialising in logo design and brand identity. Based in Melbourne, Australia, working worldwide.