I'm a graphic designer from Melbourne with a passion for logo design, brand identity, web and print, working worldwide.

When launching a new web page or blog, the design itself is only half the work. There’s also a lot of I’s to dot and T’s to cross when it comes to things like search engine optimization, traffic analysis and points of contact. None of these factors have any effect on the appearance of your [...]

Allan Peters is a Sydney based professional musician providing both live entertainment and guitar tuition. Allan recently approached me to develop the above logo design and new image for business.

Every now and then we see an advertisement that for one reason or another doesn’t quite get the message across. I’m working on some anti binge drinking posters at the moment and while doing some research stumbled across this little gem.

“Does someone in your studio use one of these typefaces? Does it make your typographically sensitive skin crawl? You can help. Order this poster and make your hack designing colleague take this pledge and sign it. Preferably in their own blood. Hell, you might be an offender and need to sign one yourself. Make a [...]

Personally I’m not a fan of smoking and I’m not endorsing Camels product but credit where credits due, these are a series of great advertisements. Each advertisement, designed by Saatchi & Saatchi features a splash, spill, silhouette or other device portraying the well known icon, while not specifically mentioning the brand or product.

What a day… I started this morning in a bit of a daze. Woke up, had breakfast, put the cereal in the fridge and the milk in the cupboard ( you heard me… ) and set out for the day.