60 brand identity redesigns of 2010

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2010 rebranding logos

With 2010 coming to a close, here’s a look back at 60 logo design tweaks and brand identity changes from the year gone by.

>> Read: 60 brand identity redesigns of 2010

Sydney vs Melbourne – New brand identities

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sydney logo design

Having grown up in Sydney, I often find myself comparing it to my now home town of Melbourne. While there are pros and cons for each, Sydney’s new logo design and brand identity definitely comes in second.

>> Read: Sydney vs Melbourne – New brand identities

AOL’s new brand identity, 60 logo designs and counting

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chalk logo

Gone is AOL’s old logo design, while their new dynamic brand identity can be seen far and wide.

>> Read: AOL’s new brand identity, 60 logo designs and counting

Is great branding better than a great product?

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absolut no label

Even if you’ve never had a drink in your life, your sure to know the Absolut’s Vodka bottle. And whether or not it’s the best Vodka on the shelf, it’s certainly the most recognisable.

>> Read: Is great branding better than a great product?

Does unpopular branding grow on you?

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pepsi logo design

It’s easy to compare the before and after of a major brands logo design and not like it, but what about after a year or two has past, and a few millions dollars have been poured into advertising?

>> Read: Does unpopular branding grow on you?

What colours suit your brand identity design?

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possible logo colours

Choosing the right colour is one of many important factors when developing your brand identity.

>> Read: What colours suit your brand identity design?

50 rebrands of 2009

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opera branding

With 2009 drawing to an end, it’s time to look back at 50 rebrands and new logos designs from the year gone by.

>> Read: 50 rebrands of 2009

Statoil brand identity design and logo design

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logo design

After announcing the coming change earlier this year, energy and oil provider Statoil have yesterday adopted their new brand identity. The new identity has been received with mixed results.

>> Read: Statoil brand identity design and logo design

How to choose a memorable brand name

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duck fart branding

Not terribly mature I know, but I think we have a new winner when it comes to memorable brand names.

>> Read: How to choose a memorable brand name

Branding with colour

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simpsons yellow

The right use of colour can go a long way to supporting your brand identity.

>> Read: Branding with colour
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