Branding with colour. Both comments and pings are currently closed.
While any good logo design must work in black only, many brands use colour extremely effectively to uniquely identify their brand.
While you might not think simply using, in these cases, yellow, blue, pink or orange would make one brand any more memorable than the next, I think you’d be hard pressed to find someone who didn’t recognize the brands from these Comex advertisements.
Do any other brands come to mind?
I’m thinking Coca-Cola red, Cadbury purple, Twitter blue…
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